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Promotion of AE
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nexern

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Re: Promotion of AE
« Reply #40 on: April 23, 2014, 09:52:52 pm »

for the asset exchange i miss the big picture here. some month ago e.g. ltc-global was closed and dozen of companies
(already listed and also prepared do be listed) where wiped out. this gap is not satisfied filled by litecoininvest
and the unfinished ciphertrade yet. compared to these both, AE is much better suited to raise funds for many
activities related to cryptocurrencies. there are companies waiting for a clean and functional fundraising tool.
marketing should identify and contact all these companies (mining contracts/bonds/options/loans etc.)
and at least inform them about AE. this is also valid for BTC related corps. even if these companies doesn't switch
the current securities over to AE they will at least consider to use nxt AE for new planned capital raisings, simple
because AE can deliver liquidity. nxt shouldn't mainly look into the inner projects but quickly outreach the complete
crypto finance market.

as landomata already said, no time to wait that some users or issuer discover AE, nxt need an active contact approach
and concept todo so. also no need in more banners, videos, infographics, colorfull urban ipad wearing citizen nonsense
and stuff like this. nobody cares about this, just look around. while others making their points by creating facts, nxt
is busy to copy apple like (btw, also outdated) images, this doesn't work anymore. marketing should change to a more
aggressive and comparable path. 

if nxt want additional assets i would give this proactive approach a try:

1. locate all existing platforms offering similar function like AE (e.g start with those mentioned above)
2. identify all companies using them now, including all companies interrupted doing an IPO
3. contact all those comnpanies with an introduction and functionality/comparison of AE and offer them assistance.
4. explore also traditional webbased crowd/fundraising platforms and repeat step 2 + 3
5. create a press release for every new asset added to AE and try to feed the media with an asset description.
6. add this press release and perhaps further services to the assistance mentioned by 3.

marketing should hire and pay someone doing this research and collect this data. i am confident this is much more
effective than any additional blink-blink stuff.

moreover, as mentioned above i really missing the big picture and some visions with AE and nxt.
goal should be to create a full functional gateway to the global stockmarket in Q3/Q4 this year.
this should be the direction for AE.
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salsacz

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Re: Promotion of AE
« Reply #41 on: April 23, 2014, 10:31:01 pm »

This all is very simple, but we can do it only with AE whitepaper - https://github.com/PhantomPhreak/Counterparty, followed by the "introduction and functionality/comparison of AE"
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nexern

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Re: Promotion of AE
« Reply #42 on: April 23, 2014, 10:46:47 pm »

This all is very simple, but we can do it only with AE whitepaper - https://github.com/PhantomPhreak/Counterparty, followed by the "introduction and functionality/comparison of AE"

only is a wrong word here. an issuer doesn't care about whitepapers. all he need is a functional AE with liquidity and a tool to pay his dividends if possible.
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landomata

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Re: Promotion of AE
« Reply #43 on: April 24, 2014, 06:02:27 am »

This all is very simple, but we can do it only with AE whitepaper - https://github.com/PhantomPhreak/Counterparty, followed by the "introduction and functionality/comparison of AE"

only is a wrong word here. an issuer doesn't care about whitepapers. all he need is a functional AE with liquidity and a tool to pay his dividends if possible.

Coindesk is a powerful marketing channel because many of these people read Coindesk....so marketing guys pls find out how we can get some add space on Coindesk....also we need a BIG COINDESK report on this maybe a multiple article piece spread out over the next two weeks till Launch.


There is a reason i'm mentioning Coindesk so much.



« Last Edit: April 24, 2014, 06:04:11 am by landomata »
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salsacz

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Re: Promotion of AE
« Reply #44 on: April 24, 2014, 07:22:50 am »

This all is very simple, but we can do it only with AE whitepaper - https://github.com/PhantomPhreak/Counterparty, followed by the "introduction and functionality/comparison of AE"

only is a wrong word here. an issuer doesn't care about whitepapers. all he need is a functional AE with liquidity and a tool to pay his dividends if possible.

Coindesk is a powerful marketing channel because many of these people read Coindesk....so marketing guys pls find out how we can get some add space on Coindesk....also we need a BIG COINDESK report on this maybe a multiple article piece spread out over the next two weeks till Launch.


There is a reason i'm mentioning Coindesk so much.

There is nothing new in your words - we do this for many months.

We know about ads in all crypto magazines:
https://bitcointalk.org/index.php?topic=412243.msg5506257#msg5506257

What we don't know, is which words should be used for our banners.
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landomata

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Re: Promotion of AE
« Reply #45 on: April 24, 2014, 07:24:43 am »


What we don't know, is which words should be used for our banners.

Banner shouldn't be difficult to pinpoint.....this is what will explain to the general public...a multiple article piece spread out over the next two weeks till Launch.  ...highlighting different aspects of the AE and how this concept is better than Kickstarter, etc.

« Last Edit: April 24, 2014, 07:26:24 am by landomata »
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salsacz

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Re: Promotion of AE
« Reply #46 on: April 24, 2014, 07:54:24 am »

articles..

We've got these:
http://www.nxtcoinmagazine.com/try-the-silky-smooth-nxt-asset-exchange-today/
http://justpaste.it/Nxt-Warning-Central-Exchanges
http://justpaste.it/Stake-in-Nxt-Cryptocurrency
http://nxter.org/nxt-solutions-financial-decentralization-financial-freedom/
http://cryptosource.org/open-source-cryptocurrency-nxt-is-now-finishing-testing-asset-exchange-and-was-added-on-cryptsy/

And I am asking for those:
Looking for:[/b][/color]
   - A letter for Businessmen - why should they use or invest in Nxt. How they can use asset exchange
   - Using Nxt in a real life - possibilities (NXT, Asset exchange, ecosystem, apps)
   - Interviews:
         ○ L8orrie about asset exchange
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salsacz

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Re: Promotion of AE
« Reply #48 on: April 24, 2014, 07:33:41 pm »

stealing some joefox's words to have them in this nice warm place

Quote
The Nxt Asset Exchange allows users to "issue" assets on a decentralized exchange built into the Nxt core.  It's simple, so it has problems:  you don't know that the "asset" is real, and so you have to trust the issuer.  A few folks are already building on top of that idea.  For example, there is a beta of a system of multi-signature gateways that can verify other crypto assets exist (DOGE, BTC, PPC) before allowing trades to proceed on the blockchain.  The SAME issue would exist with fiat -- the AE can work but someone has to trust the issuer of the fiat.
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Daedelus

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Re: Promotion of AE
« Reply #49 on: April 24, 2014, 08:15:00 pm »

stealing some joefox's words to have them in this nice warm place

Quote
The Nxt Asset Exchange allows users to "issue" assets on a decentralized exchange built into the Nxt core.  It's simple, so it has problems:  you don't know that the "asset" is real, and so you have to trust the issuer.  A few folks are already building on top of that idea.  For example, there is a beta of a system of multi-signature gateways that can verify other crypto assets exist (DOGE, BTC, PPC) before allowing trades to proceed on the blockchain.  The SAME issue would exist with fiat -- the AE can work but someone has to trust the issuer of the fiat.

I think Jl777's work has moved on from this. I was under the impression that he will be able to get fiat into Nxt (via AE but not explicitly) using ripple as a fiat bridge. This will be *almost* trustless. I think you have to rely on his 100 centralised servers but cheating will be limited eventually as I think multisig can be scaled up so they check and confirm with each other.

*Don't quote me*   ;D I have been off a little recently on some of the harder concepts, get jl777 to confirm  ;)
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jl777

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Re: Promotion of AE
« Reply #50 on: April 24, 2014, 08:47:07 pm »

stealing some joefox's words to have them in this nice warm place

Quote
The Nxt Asset Exchange allows users to "issue" assets on a decentralized exchange built into the Nxt core.  It's simple, so it has problems:  you don't know that the "asset" is real, and so you have to trust the issuer.  A few folks are already building on top of that idea.  For example, there is a beta of a system of multi-signature gateways that can verify other crypto assets exist (DOGE, BTC, PPC) before allowing trades to proceed on the blockchain.  The SAME issue would exist with fiat -- the AE can work but someone has to trust the issuer of the fiat.

I think Jl777's work has moved on from this. I was under the impression that he will be able to get fiat into Nxt (via AE but not explicitly) using ripple as a fiat bridge. This will be *almost* trustless. I think you have to rely on his 100 centralised servers but cheating will be limited eventually as I think multisig can be scaled up so they check and confirm with each other.

*Don't quote me*   ;D I have been off a little recently on some of the harder concepts, get jl777 to confirm  ;)
I lost most of my servers due to lack of funding from BTC price crash. Down to the last 10 and not sure how many I will be able to maintain. In any case the production multigateway servers will not be managed by me, I am developing the code, and will continue to improve it, but I cant be bogged down by server maintenance issues.  I am not a server guy.

Ripple will also eventually have multisig, so the same protection would be available for the ripple assets. Until then,the  fiat tokens will require trusting the issuer and the ripple gateway. Not great,but at least it is a solution for fiat that otherwise would have no options at all.

It is handy to be able to convert crypto directly into your bank account and then get access to cash via ATM

That is what will be possible. My intention at first is to just operate a manual gateway as I am not sure how popular this will be. No sense in spending a lot of effort coding it if it is easier just to deal with the occasional deposit/withdraw. Its just a matter of doing two transfers each time, so as long as the volumes arent so big, it can easily be done manually.

Maybe somebody would like to help with the fiat "gateway"? They could aggregate the smaller transfers and then I would just have to do a daily manual sweep. Realistically, automating ripple <-> NXT AE is pretty low on my priority list right now.

James
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Daedelus

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Re: Promotion of AE
« Reply #51 on: April 24, 2014, 10:01:01 pm »

Thanks. I am going to have to do more revision, it is hard keeping up with ur projecrs. Just understanding what they will do is taxing enough :D
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Pouncer

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Re: Promotion of AE
« Reply #52 on: April 25, 2014, 08:18:49 am »

Some encouragement to guys promoting AE. Look here's how someone plans to use our AE

Quote
Here's a small example just using NXT from my own industry (software development). I am an independent software developer and I plan to use the NXT asset exchange (currently in development) to issue software licenses as follows:
 
 [1] - a licensing component in the software makes a call to the NXT network and creates an account (instantaneous)
 
 [2] - it writes the private key to disk and informs the user of the account number
 
 [3] - the user purchases one license unit from the NXT asset exchange
 
 [4] - on a subsequent launch (or periodically) the software detects the presence of the appropriate asset in the account it created for itself and considers the installation licensed
 
 So NXT doesn't have to become the new bitcoin to become hugely valuable. It just has to capture a tiny part of some relatively tiny world markets for all sorts of applications to be massively in demand.
 
 NXT will be needed to:
 
 A. Issue the assets (Currently costs 1000 NXT per asset, but I don't know if there's a limit on the quantity you can issue)
 B. Pay for the assets
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Fatih87SK

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Re: Promotion of AE
« Reply #53 on: April 25, 2014, 10:11:16 am »

Nice one Pouncer!

@Damelon

When will the new BTT thread about NXT opened?
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landomata

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Re: Promotion of AE
« Reply #54 on: April 27, 2014, 06:48:29 pm »

@ Marketing....anything happening on Coindesk/coinmarketcap.com front?

Daedelus

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Re: Promotion of AE
« Reply #55 on: April 27, 2014, 08:24:09 pm »

@ Marketing....anything happening on Coindesk/coinmarketcap.com front?

Are you asking has anyone submitted a plan to the marketing fund committee for approval?  ;D

I have copied Pouncer's example above to the btt asset exchange thread found here: https://bitcointalk.org/index.php?topic=460343.msg6427777#msg6427777

If anyone fancies spamming it, that would be super   :D
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farl4bit

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Re: Promotion of AE
« Reply #56 on: April 27, 2014, 08:31:59 pm »

@ Marketing....anything happening on Coindesk/coinmarketcap.com front?
You can be the Nxt marketing yourself. I think you confusing the Nxt Marketing Committee with active marketing plans. They only devide the NXT coins to projects and concepts, they don't take action themselves.
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salsacz

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Re: Promotion of AE
« Reply #57 on: April 27, 2014, 08:46:32 pm »

we need to solve, what slogans would be on banners, first.

RIght now, we have:



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Tosch110

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Re: Promotion of AE
« Reply #58 on: April 27, 2014, 08:57:48 pm »

How about using different slogans for different target groups?

On every page about cryptocoins something like "trade every coin directly with nxt - no fees"
On exchange blogs/pages: "fast.secure.decentralized trading"
Or on other trading sites: "nxt asset exchange. no middlesman"
...

BitcoinForumator

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Re: Promotion of AE
« Reply #59 on: April 27, 2014, 09:27:12 pm »

salsacz - it would look better if everyone would stick to "decentralized" instead of decentralised. It's more synchronous.
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